Ruby Germaine Skymax Studio
Singapore · Yishun · Est. 2026

A website,
finally within reach
for every SME.

We build clean, working websites for Singapore retail shops and small businesses — without the agency mark-up. From $500. No drawn-out timelines, no padded invoices, no jargon. Just an online presence you can be proud to put on a name card.

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Made for small shops Friendly local team WhatsApp anytime No surprise fees Quick turnaround We pick up the phone Made for small shops Friendly local team WhatsApp anytime No surprise fees Quick turnaround We pick up the phone
Ruby Germaine Skymax
Studio · Singapore Est. 2026
About Us

A small studio in Yishun, building websites for small shops.

We're Ruby Germaine Skymax Studio — a tight-knit web studio set up right here in Yishun Central. We grew up next door to the kind of shopfronts you see on the way to the wet market: provision shops, hair salons, kopitiams, family clinics, traditional medicine halls.

For too long, those businesses have been told a real website costs $5,000 or more. So they end up with a Facebook page and call it a day — losing customers to slicker-looking competitors. We started this studio to fix that.

Every website we build is fast, mobile-ready, and priced for an SME wallet. We don't pad invoices. We don't disappear after launch. We pick up the phone, reply on WhatsApp, and treat your business the way we'd want ours treated.

Singapore-based SME-focused Flat pricing No lock-in WhatsApp support
Start your project

Pricing that respects
a small business budget.

Pick the tier that matches where you are right now. Upgrade later when the shop is doing well — we'll be here.

01 / Starter
Just Get Online
For the shop that just needs to exist on Google.
S$500
One-time · Build only
  • 4 core pages — Home, About, Services, Contact
  • Branding setup — logo, palette & fonts
  • Copywriting & visuals included
  • Mobile-friendly · shared hosting included
  • 3 edits included before go-live
Start with $500 →
03 / Bespoke
Customise & Edit
Your design, your changes, on your terms.
S$1,288
One-time · Editor included
  • Unlimited pages during planning phase
  • Fully custom layout & design
  • Up to 5 edit versions of the full site
  • Layout locks after sign-off
  • All Essential inclusions · Priority support
Go Bespoke →
Yearly Renewals
Standard RenewalDomain, email & SSL bundle
S$185/yr
Full BundlecPanel hosting + domain, email & SSL
S$225/yr
Ongoing Maintenance · Optional
Monthly CareSite maintenance + 3 edits/mo
S$30/mo
Feedback ManagementWe handle customer enquiries
S$50–200/mo
Need more edits than your plan covers? Additional edits at $15 per edit — no monthly commitment required.
LIVE · SG-01 · Singapore-wide feed

From the heartland to
the Marina skyline.

We build for the businesses behind every shopfront in Singapore — the corner barber, the third-floor clinic, the back-alley hawker, the heartland salon.

Real businesses,
real websites, live now.

A handful of the SMEs and studios we've helped get online — from electricians to medical clinics to travel agencies.

From WhatsApp to live site
in four straight steps.

We don't believe in mystery meetings or 40-page proposals. Most of our SME clients are live within the same fortnight.

01
Drop us a message
WhatsApp 8988 0309 with your business name and what you sell. That's enough to start.
02
We send a draft
A preview link with your branding, copy and contact details — usually within 3 working days.
03
You review & tweak
Quick rounds of feedback over WhatsApp. No fancy project management software needed.
04
Go live
Domain pointed, SSL active, business on Google. We hand over the keys and stay reachable.

Frequently
asked.

The straight answers most retail owners message us about. Still unsure? WhatsApp us — no obligation, no aggressive sales call.

No. We just don't carry the overheads big agencies do — no fancy office, no junior account managers, no padded change-orders. We give SMEs the same quality of work, minus the fluff. The same templates and tools we use for a $500 build are what bigger studios charge $5,000 for.
Four core pages that cover everything a small business needs: Homepage (clear statement of who you are, what you do, prominent call-to-action), About (your story and mission, builds trust), Services/Products (a clear breakdown of what you offer), and Contact (form, email, social links).

We handle the design (logo placement, brand colour palette, easy-to-read fonts), write concise engaging copy, and source visuals that match your brand. Your site rides on our collective shared hosting — so you save the cost of buying separate hosting just to get online.

3 edits included before we go live. Need to refine further? Additional edits are $15 each, or upgrade to the $1,288 Bespoke for up to 5 full edit versions.
For Starter and Essential builds: typically 5–10 working days from when you send us your content. Bespoke builds with custom design take 2–3 weeks. We don't drag projects.
The $185/yr Standard Renewal covers your .com.sg or .sg domain, your business email mailbox, and the SSL certificate that keeps your site secure (the little padlock in the browser). It's the bundle that keeps your site live and trusted on Google.
Only if you want your own standalone cPanel hosting environment — full file access, multiple email accounts, databases, custom server settings. The $225/yr Full Bundle includes everything in the Standard Renewal (domain, email, SSL) plus standalone cPanel hosting. Most small retail shops don't need this — we'll be upfront about whether you do.
We handle all updates for you — no clunky editor for you to learn.

Starter ($500) includes 3 edits before go-live. Bespoke ($1,288) allows up to 5 full edit versions of the whole site — unlimited pages can be discussed during planning, but once you sign off on the layout, page structure is locked (content within pages can still change).

After launch, we offer a $30/month maintenance plan covering 3 edits per month, or pay-as-you-go at $15 per edit with no commitment.
Every site we ship has the basics right: clean markup, fast load, mobile-first, proper page titles, Google Business listing setup on request. SEO results depend on your industry and competition — anyone promising "guaranteed page one" is selling smoke.
Yes — we add a product catalogue and a basic checkout on the Bespoke tier or above. For larger inventories or specific payment gateways (Stripe, HitPay, PayNow API), we quote separately based on scope.
Send us the URL on WhatsApp. We'll do a free 24-hour audit — broken pages, slow load, mobile bugs — and give you a flat-fee quote to either fix what's there or rebuild from scratch, whichever makes more sense.
It's optional, and most clients add it after launch when they realise they want regular updates without thinking about it. For $30/month, you get site monitoring, security patches, backups, and 3 edits per month — perfect for swapping in seasonal promotions, updating opening hours, adding new staff, or refreshing photos. Additional edits beyond three are $15 each.

We also offer feedback & enquiry management if you'd rather not handle customer messages yourself — we triage and reply on your behalf. Pricing is $50–$200/month depending on the volume of messages your site receives.
Yes — PayNow, bank transfer, or cheque. 50% to start, 50% on go-live. Invoice issued under our registered Singapore entity for your records.
Yes, fully. Domain is in your name, files are yours, content is yours. If you ever want to leave us and move elsewhere — no lock-in, no ransom. We'd rather you stay because you want to.

Your shop deserves
more than a Facebook page.

Message us on WhatsApp now. We'll quote, scope and start within the hour — Singapore office hours, Singapore wallet.

Chat on WhatsApp now
cs@rubygermaine.com
Block 928 Yishun Central 1, #01-139 Singapore 760928